Cécilia Pietrzko

The roots of her path

“At 17, with my diploma in hand, I left a letter for my parents and took the train to Paris,” she recalls. “No backup plan — just the certainty that I didn’t want to live a life that wasn’t mine.”

It was an act of both rebellion and faith. In the capital, she discovered the world of music alongside James, who would later become her partner in business and life. The industry fascinated her — and frustrated her. Beneath the surface of glamour, she saw broken systems, empty promises, and spaces where authenticity was rare.

“I saw an industry that needed structure, clarity, and vision,” she says. “So we built Grown Kid not just as a company, but as a necessity — an act of love and defiance.”

At only 24, Cécilia co-founded Grown Kid, a creative management agency born from the desire to bring rigor, vision, and respect back into music. To be a young woman in a male-dominated industry was a risk — but it became her greatest strength.

“Being young, being a woman — that became my identity, my difference, and my power,” she reflects. “I’ve built everything on the conviction that audacity and determination open doors, even when they seem locked.”

Management as a Language of Legacy

Today, Cécilia’s approach to music management is as soulful as it is strategic.

“Music isn’t just about tracks or trends anymore,” she explains. “It’s an ecosystem of stories, values, and connections.”

Her philosophy is grounded in partnership and authenticity. She works with artists, brands, and filmmakers not as clients, but as vision partners — helping them articulate who they are and what they stand for.

“I want to reveal authenticity, build strategies that honor singularity, and create bridges that sustain projects over time. It’s all about legacy and impact.”

That same belief extends to her leadership at Grown Kid. For Cécilia, success isn’t competition — it’s elevation.

“The key to lasting partnerships lies in complementarity and the desire to uplift one another. Management, to me, is about balancing rigor and creativity, strategy and intuition, while keeping humanity at the center.”

A Story of Perseverance and Purpose

When asked about the project that marked her most deeply this year, her eyes light up with emotion.

“The documentary on DJ Mehdi has been one of the most powerful journeys of my life,” she says.

Cécilia worked for over two years on this project — one that had been a dream of producer Thibaut de Longeville for more than a decade. The process wasn’t easy: countless rejections, delays, and obstacles. But perseverance prevailed.

“No one wanted this series at first,” she recalls. “Then, step by step, it found its voice and its audience. It’s a powerful reminder that resistance often hides the most meaningful opportunities — if you stay the course.”

That faith was rewarded. The documentary went on to be celebrated at Cannes Series, the Victoires de la Musique, and even earned a nomination at the Emmy Awards.

Beyond the accolades, it carried deep symbolism.

“For the first time, a series honored a French composer from the underground scene — DJ Mehdi — who shaped music in France and the US with his exceptional creativity,” she explains. “It embodies what I stand for: transmission, cultural impact, and the recognition of those who shape our collective memory.”

A Sheek Mindset

Cécilia’s worldview mirrors the very essence of Sheek: elegance, vision, and impact — not as aesthetics, but as values.

“Every project is a conversation with the future,” she says. “I love turning ideas into reality, desires into ambition — and embodying them with soul and authenticity, creating bridges between worlds and people.”

It’s a sentence that feels both poetic and practical, just like her work — where art meets entrepreneurship, and intuition meets intention.

In Her Words, a Blueprint for Tomorrow

Cécilia Pietrzko’s story is not just about building a company. It’s about building a legacy. Her path reminds us that determination can rewrite destiny, and that leadership, at its best, is rooted in empathy, vision, and truth.

Her journey from a small village to global stages is proof that courage isn’t the absence of fear — it’s the decision to move forward anyway.

For women in creative industries everywhere, Cécilia’s example is both invitation and affirmation: audacity can be elegant, and success can be soulful.